3x3 Inca City

A 3x3 tournament with a unique court to promote sports in the municipality


The client

Inca's City Council is an entity which is very compromised with sports, boosting many scholar, professional and amateur events in the sports sector. These events have the main goal of Estos eventos tienen el objetivo de encouraging the participation of the neighbours in the city and promoting the importance of adpoting a healthy lifestyle through sports.


Thanks to this project, Inca's City Council has remarked the importance of practicing sport among the population. All of this, without taking into account their age, gender or sports level of each participant. This tournament is a strong bet for activities that reach the maximum participation in a ludic and fun way. .

The project

With a basketball court that has the main autorized characteristics by FIBA (International Basketball Federation), the tournament was structured in4 categories (Wheelchair - Child - Junior/Serion - Mini/PreMini).


The event had a relaxed and festive environment, animated by a DJ with live music that provided entertainment, to curious people and participants.


The Sportmadness management allowed a success in attracting teams and diffusion, giving the event a differential value as the incorporation of a unique court and a concentrated execution in a weekend that added value to the festive proposal that the City Council expected.

Captura de pantalla 2021-11-23 a las 13.05.55

The results

A city where the need of integrating sports in the local festivities becomes reformulated in a ludic and fun way. The popularity of the event overcame the initial expectations of the organizers, as the team registrations were fully covered


The great acceptance of the tournament allowed more than 40 teams, integrated by 3 or 4 participants. Another proof of the potential of these type of events that become a differential experience in the city.

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