The client
Bosque Real is a private urbanization on the outskirts of Mexico City which is designed to guarantee services, security, community and tranquility to its inhabitants.
The objective of the Bosque Real community is to generate moments of entertainment and social connection among its residents. With this in mind, events are designed with different perspectives to provoke smiles and loyalty in your community.
On this occasion, on the occasion of Women's Day, the intention was to set up a personal and competitive physical challenge to recognize the strength and will of women.
The project
The race included a circuit of 4 km with slopes of up to 26° inclination . The circuit could be covered 1, 2 or 3 times to complete the greater challenge of 12 km, with 400 meters of total elevation.
350 runners attended who proudly wore the "BR Women" shirt and stood out in their times and endurance to cross the finish line.
The event also featured a DJ and announcer who motivated the participants and gave them breathing and warm-up exercises before starting, a coffee bar, medals, trophies and t-shirts for all the participants.
The results
Thanks to the event, it was possible to increase the connection and partnership among the community of users in Bosque Real, in addition to granting recognition to the organization in charge of managing the event.
The participation was a success since it registered 350 participants between the 3 distances. There was a festive atmosphere that enlivened the day and accompanied the awards ceremony.
